Tuesday, October 7, 2014
Shid Latta - "How It Is" prod. by Evolution MS
Shid Latta presents the single, "How It Is" produced by Evolution MS, in anticipation of his 30 track double album, Love and Other Drugs.
This track is a heavy hitter with an excellent blend of hip-hop styling and modern electronic production. The beat opts for a more square wave sounding bass patch than the whomp-y stuff of dubstep producers. I highly appreciate this choice. It adds a presence to the beat that stands above a lot of the hip-hop AND electronic music that is coming out these days. The lyrics are real and speak on some serious stuff, thus the title "How It Is." As far as I can tell Shid doesn't have any desire to hold back about details of his life in his art. The song may touch on more serious matters, but the overall sound still keeps your head nodding. After several listens to the track, I still found myself getting down to this track. Check out Shid Latta on Soundcloud or any of his other sites and social media listed below: